Posted by Ray White on March 16, 2009 Comments (2)

In our previous article we wrote about using traffic exchanges for more online website traffic. This particular method happens to be my favorite, but there is a right and wrong way to use them.

Now, I am not going to rant and rave that my methods are the best, but in my personal experience, I do want to bring up some points for your consideration. With these ideas, my desire is that you will begin to think about what you are advertising, who you’re advertising too, and how you are using traffic exchanges to advertise for more website traffic.

First point is the amount of time you have to make an impression or grab attention. The average traffic exchange surf timer is now approximately 10 seconds, some lower, some higher. However, to be honest that really doesn’t matter. In reality you only have about 2 or 3 seconds to grab someone’s attention.

Time to think, does your site take forever to load, does it load with the 10 seconds allotted? Are you using blogger or wordpress on their platform to create your site? If so you are probably missing out big time as they load very slowly and frankly have too much info which confuses people rather than attracting them.

Plus, lets don’t even talk about the fact that most blogs have adsense ads which not only lead people away from your site, but advertised in traffic exchanges will get your adsense account suspended, not IF but WHEN.

Solution for more website traffic to your blog! Load the blog software to your own personal domain. Create a splash page that loads quickly with valid reasons why someone should click the link and visit your blog. Better yet, create a lead capture page so that people can subscribe to your blog updates.

Use the blog as your way of keeping subscribers up to date on your activities, recommendations and reviews. Advertise the splash page or lead capture page in traffic exchanges, not your blog!

And here it is again, that dreaded phrase, yet one that most successful traffic exchange members use for better results. “Build Your List!”

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The same formula applies not only to blogs, but also long sales letters or any site that requires a long load time or is packed with tons of content and information. Keep it simple is the motto. Loads fast, to the point and interesting enough to create a click through.

Most affiliate pages fall in this category. First they are not designed for rapid site views, plus there are likely thousands of others promoting the same page, so you personally do not stand out nor attract as much attention as you need and desire.

Hopefully this has given you something to think about or perhaps a new idea for using traffic exchanges for more effective website traffic with better results. As a traffic exchange owner, I have a vested interest in your success. Its another favorite but true statement.. “If you don’t succeed, neither do I”

There are only two things to concentrate on when advertising in traffic exchanges. Those will be discussed in the next article.

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Ray White
Soaring4Traffic.com | ProClickExchange.com | Twitter | Face Book

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