Posted by Ray White on December 2, 2009 Comments (1)

If you have a Twitter profile, you have a wonderful tool for driving targeted traffic to your website. Here are just 5 ways to take advantage of your Twitter profile.

• Add your website url in your profile. People looking to follow you will want to know more about you and will look for a url link on your profile. If you update your twitter status often, your profile page has a very high chance of getting indexed very quickly. You want your url linked on an indexed page.
• Upload your picture or logo as your avatar. It makes you look professional, or at least like a real person and not a spammer. It’s a trust issue. People are trained to click links from only people that they trust. Having no avatar just doesn’t scream “I’m trustworthy.”
• Write a great bio that includes your website keywords. Your bio is your introduction to your followers. Make it attractive to your targeted audience. Use buzzwords specific to your niche. Include a personal fact or two. It doesn’t take but a couple of minutes to write your bio since you are limited to 140 characters.
• Include your Twitter profile url in your email and forum signatures. Everybody knows that Twitter is a social network website. Including your Twitter profile url in your signature instead of your direct website url looks more like a social invitation than a marketing ad. When visitors get to your profile, they will read your bio, become fascinated with you, and click your website link (almost) every time.
• Submit your Twitter profile to Twitter directories. You can gain a targeted following, and thereby potential targeted website traffic, by submitting yourself to such directories under appropriate categories. Two such directories are Twellow and Just Tweet It.

Optimize your Twitter profile to build relationships, add your website url, and POOF!  Instant website traffic boost!